There is no question that creating high-quality content is essential for SEO. Spam links no longer help, and worse they hurt your ranking. Search engine crawlers have become smarter and they can determine if the content you created is spam. We are moving into the era of Search Engine Marketing, that utilizes content marketing to build your brand and get search engines to give your site authority.
Creating quality content means delivering relevant information in a way that your audience will easily understand. There are some tricks that you can do to help make sure your content is as strong as it can be before you hit the publish button. Check out these tweaks from Search Engine Journal and get the most out of your content.
Every digital marketer knows just how difficult it is to produce high-quality content. You research content ideas, consult subject matter experts, jot down outlines, and sweat over each and every line to put something useful and powerful into the world.
Then you hit the “Publish” button — and get nothing. No traffic. No shares. No conversions. But why? First, your content may be poorly written. Second, it is just not optimized for search engines.” See more…
One of the main tweaks a lot of small business seem to miss when it comes to content marketing is the importance of Social Media. As Sergey points out in Tweak #5 social media truly is the lifeblood of a quality content marketing plan.
#5 Incorporate Social Elements
“Social media is the lifeblood of digital marketing. Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, and other social networks are the perfect platforms to raise awareness, improve brand loyalty, and bolster credibility.
It’s no wonder businesses dedicate time and resources to keeping their social subscribers engaged by publishing new posts, re-posting relevant content, running quizzes, arranging contests, etc.” Read the full story…
If you would like more information on how to implement a good SEO content marketing plan contact Get Found Fast today.